A Sustainable Future for the Tissue Industry
Introducing Cheeky Panda

By Ellen Salter
July 2020

Did you know that 27,000 trees are felled every single day as a result of the consumption of traditional toilet tissue? This causes catastrophic environmental degradation resulting in deforestation, the loss of biodiversity, and significant carbon emissions to name but a few. And who knew? With rising mental health concerns surrounding eco-anxiety (the chronic fear of environmental doom), toilet paper is only adding to the issues we must give a crap about.

In 2016, Cheeky Panda responded to this issue, allowing consumers to make a difference in their everyday activities. Cheeky Panda emerged as a young and innovative company offering a sustainable and environmentally friendly alternative to traditional paper-based products. Cheeky Panda sells home and travel, bathroom, and catering products for individual and mass consumption using low-carbon bamboo. Bamboo is a sustainable alternative and the fastest-growing plant in the world. The crop grows 30 times faster than trees, and absorbs up to 35% more carbon and produces 30% more oxygen than trees during its growth.

All of the Cheeky Panda’s products are made from 100% FSC certified Virgin Bamboo; and are cruelty free, carbon balanced, and free from micro-plastics. The organisation is leading the industry as first tissue brand to be Vegan Certified by the Vegan Society as free from animal products and animal testing. From a social justice perspective, Cheeky Panda are leading too - certified by Minority Supplier Development UK (MSDUK) as an Ethnic Minority Business. MSDUK brings together innovative and high growth ethnic minority businesses (EMBs) with global corporations committed to creating an inclusive and diverse supply chain. Natural bamboo also supports positive and healthy wellbeing - the products are naturally antimicrobial; create less dust which reduces irritation for people who suffer from sensitive skin or hay fever; and are free from fragrance.

Make a difference today and support the Cheeky Panda like super fans Russel Brand, Holly Willoughby and Phillip Schofield. Products are available nationwide and on the high street including at Boots, Planet Organic, Amazon, WH Smith and more. Click here to visit the website.

“Our passion for innovation and sustainable solutions is at the heart of everything we do, and we’re very excited for the next stage here at The Cheeky Panda.” - Julie Chen (CEO & Co-Founder)

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References:
Cheeky Panda Annual Sustainability Report (2019)
Cheeky Panda Interview with Emily Jennings (2020)
Cheeky Panda Retail Brochure (2020)

© 2020 Climate Just Collective